Friday, May 17, 2019

BCG marks 1 year with Launchbox

FOR IMMEDIATE RELEASE
May 16, 2019

1757 Golf Club Celebrates One Year Anniversary of Launchbox

Toptracer’s Range Platform Finds Success at Billy Casper Golf Facility

(RESTON, Va.)Billy Casper Golf (BCG) – one of America’s largest owner-operators of golf courses, country clubs and resorts – will celebrate its alliance with Topgolf’s Toptracer Range platform, branded as “Launchbox Golf” from May 17 – 19 at 1757 Golf Club.

Well known for the innovative on-screen ball-tracking technology seen on PGA TOUR television broadcasts, Launchbox Golf transforms driving ranges into practice and entertainment destinations. The unity of technology and fun produce memorable experiences for all skill levels, allowing friends and family to compete in games or play virtually on courses including Pebble Beach, Spyglass and Spanish Bay.

“Golfers of all abilities have enjoyed Toptracer’s innovations, whether gaming for fun or dialing in their stats,” says Aaron Czajka, BCG regional director of operations for the Mid-Atlantic. “The Launchbox Golf experience is enhanced with a large menu, music and TVs. 1757 Golf Club is proud to be BCG’s first Launchbox Golf facility and we are excited the future.”

Launchbox Golf at 1757 Golf Club, includes 21-inch monitors mounted into ten different hitting bays, enabling players to see the detailed shape of each shot, distance, ball speed, launch angle and more.

The celebratory weekend entitles guests to a free Launchbox Golf session for the first hour, giveaways for free rounds of golf, and the opportunity to compete against Long Drive Professional Josh Jackson, who will try to outdrive those in attendance using just a 9-iron.

In addition, a special partnership with local Woodbridge–based Brew Republic Bierworks has been forged to create a Hazy Session IPA exclusively for 1757 Golf Club. The beer will affectionately be named, “Swing Easy IPA” and debut at the club on Friday, May 17 from 3 – 6 p.m. Brew Republic Bierworks’ Owner Amy Frederick, Brew Master Jeff Hyatt and other members of their team will be on-site for the tasting.

“We look forward to celebrating the success of Launchbox Golf with everyone who enjoys having fun while practicing on the range,” says, Alex Elmore, BCG president. “We could not think of a better way to kick off the golf season.”

Opened in 2009 and just minutes from Washington Dulles International Airport, 1757 Golf Club is one of Northern Virginia’s most popular courses. The par-70 layout is routed through undulating terrain that provides breathtaking views of the picturesque Virginia countryside. The Billy Casper Golf owned 6,600-yard design features strategically placed bunkers, streams and lakes all creating for a shot-makers dream.

In 2019, Billy Casper Golf celebrates its 30th anniversary in building and refining the strongest operating platform in golf. 1757 Golf Club is one of fourteen BCG-managed daily-fee courses in Virginia.

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More information: 703.444.0901

About Billy Casper Golf
One of the largest privately-owned golf course management companies in the U.S., Billy Casper Golf owns and operates over 150 properties in 29 states. Headquartered in Reston, Va. with regional offices across America, BCG has 30 years of results-driven expertise. The company specializes in full-service course management as well as assistance in specific segments of the golf business, including course and property maintenance, staffing and training, career growth, clubhouse operations, food and beverage, merchandising, golf instruction, marketing and public relations, special events and financial management.

BCG also continues to evolve the golf experience through customized solutions and innovative programs like the annual World’s Largest Golf Outing – a national golf fundraiser conceived by BCG Chairman and CEO Peter Hill.

More information: www.billycaspergolf.com, 703.761.1444

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Dan Wooters
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